The AI Layer for Product Data

Automate PIM data entry. Power AI commerce.

ultrarelevant.com

What We Found

Manual product data management is slowing your business down.

With 80% of data entry still manual, nearly half of all product launches are delayed.

"Every new product launch means updating 200+ attributes—ingredients, claims, compliance data. One SKU takes an entire day just to get market-ready."

"Six different transformation steps common. Data loss at each transformation point. Manual input still required despite having source data."

"Stanley Black & Decker: 6 months to add a single attribute. Zalando onboarding: 180 days average. We built 6,000 different channel configurations to keep up."

"Copy & paste doesn't work—everything must be typed by hand. 30% of working time is lost to data inconsistencies. We work from three different data sources."

Based on insights from 35 PIM, e-commerce, and product operations leaders in the industry.

+20 more

The Problem

The Bottleneck Isn't Your PIM. It's Getting Data Into It.

Your PIM can't read product specs, briefs, or images. So your team types them. Manually.

Unstructured data from various files

Product_Brief_Q1.pdf

"The new Hyaluron Boost Serum is an innovative formula with intensive moisturizing care..."

Product_Master_2024.xlsx

INCIAqua, Sodium Hyaluronate...

EAN4028340123456

Re: Certificates Hyaluron

"Attached the Dermatest certificate and Vegan seal..."

Packshot_Front.jpg

30ml bottle, barcode visible

+ 12 more documents...

Human transforming and typing data...

=

Structured data in your PIM

product_family Hyaluron Series

product_name Hyaluron Boost Serum

ean 4028340123456

description Intensive moisturizing care...

ingredients Aqua, Sodium Hyaluronate...

certificates Dermatest, Vegan

content_size 30ml

brand Hyaluron Care

+ 44 more fields...

The Solution

We Automate Data Entry.

Turn unstructured product data into PIM-ready product data.

1

Drop files

PDF

Excel

Images

Email

Upload Any File

Product data from any department.

2

PIM Ready Record

AI Agent filling...

product_name "Hyaluron Serum"

description "Innovative formula..."

ingredients "Aqua, Sodium..."

ean_code "4028340123456"

brand "DERMACARE Pro"

↓ 26 more fields

AI Fills Your PIM

Reads documents, maps to your schema.

3

Ready to go 24 fields

Needs review 5 fields

Needs attention 2 fields

🤖 "I found 2 claims that need expert verification"

Let Human Review

You stay in control of quality.

The Vision

The Full Stack for AI Commerce

Data flows up. Revenue flows down.

1 Ingest NOW

Extract product data from PDFs, Excel, emails, images. Auto-fill your PIM fields in seconds.
2 Feed Q2 '26

Publish optimized feeds to ChatGPT, Google AI, Perplexity, Meta. Appear where customers search.
3 Optimize Q3 '26

Track AI recommendations. Auto-optimize titles, descriptions, offers and deals from performance signals.
4 Sell Q4 '26

Enable AI assistant checkout. Orders sync to your ERP. Revenue share per transaction.

PIM Product Data

ERP Orders & Inventory

1 Ingest ↓ ↑ Optimize 3

The AI Layer for Product Data

2 Feed ↓ ↑ Sell 4

AI Commerce ChatGPT · Google · Perplexity · Meta

The Manifesto

Why We Exist

We're not building another tool in the stack. We're replacing the stack.

The Problem

Your product data flow looks automated. Most of it isn't.

Some synchronizations exist: ERP, PIM, Channel Management. But around them? Mass ingestion: complicated, error-prone, nerve-wracking. Repetitive copy-pasting from file to file, sheet to sheet, PDF to system. Every transformation a delay.

Monotonous, error-prone work causing heavy delays in product launches.

The Truth

The data cable is broken.

AI can now read unstructured data, handle edge cases, automate the bottlenecks. The technology exists. But PIM has no owner. Product data governance is still broken. Meanwhile, marketplaces already drive significant revenue. AI commerce will be even bigger.

Let AI fix the cable and claim AI commerce.

The Solution

Ultra Relevant takes over the moment product data is born.

Your product gets created in PDFs, sheets, emails. Our agent understands it all. Structures it. Optimizes it. Delivers it to AI search engines. Gets it recommended. Gets it purchased. Writes the order back to your ERP.

Your data cable fixed. Your AI sales channel owned. One agent.

The Team